Berlin, March 24, 2021 – SHARE NOW, market leader and pioneer of free-floating car sharing, officially launches its loyalty program SHARE NOW Rewards today as the world's first free-floating car sharing provider at 14 locations in Europe. SHARE NOW customers can participate in the loyalty program free of charge and earn points for each use, for which they receive exclusive benefits. "With the Europe-wide SHARE NOW Rewards program, we are making sustainable mobility even more attractive for our customers. As the first car sharing provider, we want to create incentives for the regular use of our service with exclusive rewards and thus jointly make our cities in Europe more livable," says Raphael Stange, CMSO of SHARE NOW.
Four Status and Multiple Benefits
The SHARE NOW Rewards loyalty program is divided into four status: Blue, Silver, Gold and Diamond. Participating SHARE NOW customers receive ten points for every euro invested. Users earn points by driving, booking hourly or daily fares, and also when paying airport fees and drop-off fees. In addition, before joining the program, usage over the past three months is taken into account and counted toward the respective status. The more points collected, the higher the status - with Diamond status being the highest classification with the most benefits.
Users in Blue status already receive an extended reservation time and an exclusive hourly package. Further advantages result from advancement to higher status and are supplemented by further rewards such as VIP customer service, exclusive partner offers or soon a free overnight reservation. The advancement is automatic and is valid for three months thereafter. Holders of a SHARE NOW Pass25 or 50 also receive additional points credited to their account and, depending on the pass, gain direct access to Gold Status (Pass25) or Diamond Status (Pass50).
Test Results from Vienna Show a High Demand for SHARE NOW Rewards
The first test results from Vienna show a high level of popularity in the use of the new SHARE NOW Rewards loyalty program. Most participants are classified in Gold and Diamond status and most frequently used the Bonus Reservation Time. SHARE NOW Rewards was already launched in Vienna in mid-January. The program will be successively supplemented by the integration of further rewards and partners in the near future.
As the market leader and pioneer of free-floating car-sharing, SHARE NOW is represented in 17 European cities with around 10,000 vehicles, around 3,000 of which are electric. More than four million customers already use this service. SHARE NOW offers a sustainable solution for urban mobility and, as part of the mobility offer, makes a significant contribution to relieving traffic congestion in cities. With vehicles from BMW, Citroën, Fiat, MINI, Mercedes-Benz, Opel, Peugeot and smart, SHARE NOW continues to expand its European market leadership in free-floating car-sharing. The mobility service provider was founded in 2019 and is headquartered in Berlin. Since 2022, the company has been part of Free2move.
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